Beauty insiders know that Sephora’s Fall Savings Event is one of the biggest shopping events of the year for exclusive deals and members-only perks. This year, the sale runs from October 31 to November 10, giving members access to tiered discounts across the site and in-store.
Whether you’re a longtime Rouge member or a Beauty Insider newbie, it’s the perfect time to stock up on your beauty go-tos or try new items at a lower price. With the right planning and strategy, you’ll avoid impulse buys, lock in great deals, and come away from the event having saved big on beauty essentials.
Here’s how you can prepare, shop smart, and maximize your savings during Sephora’s 2025 Fall Savings Event.
Understand the Tiers
One key to maximizing savings at Sephora’s Fall Event is knowing your membership tier and when your shopping window opens. Rouge members (top tier) typically get the earliest access and highest discount, followed by VIB and Insider tiers. Knowing exactly when your window begins helps you move early and secure the items you want. Being prepared means you won’t miss out or pay full price.
– Rouge members get 20 percent off starting October 31st.
– VIB and Insider members get 15 percent and 10 percent off, respectively, starting November 4th.
– All members get 30 percent off the Sephora Collection throughout the whole event.
– Check your Beauty Insider status and eligibility in advance.
– Use the discount code “EVERYTHING” at checkout online.
Make a Wish List
Because the sale runs for a limited window, having a curated list of what you need or want will save you time and keep you focused. Review your beauty cabinet—what’s running low, what’s been on your “to try” list, and what categories need an upgrade. Make sure to include high-ticket items that generally don’t go on sale. When the seconds count, you’ll be glad you have a plan.
– Inventory your current beauty staples and note what’s almost empty.
– Mark designer or viral items you’ve been hesitant to buy at full price.
– Research product reviews and/or color swatches ahead of time.
– Prioritize purchases by need and expected use (e.g., skincare vs. novelty).
– Set a budget so you shop strategically instead of impulsively.
Take Advantage of Hidden Perks
Beyond the headline discount, there are often additional benefits or perks you may overlook if you don’t plan ahead. Free shipping thresholds, extra sample sets, flash promos, and loyalty rewards can significantly enhance value. The Fall Savings Event is one of Sephora’s few major sales each year, and stacking these perks nets better overall savings. Being proactive about how you layer your benefits helps you make the most of your purchase.
– Look for free 1-3 day shipping for Beauty Insider members.
– Check if Sephora is offering bonus samples with purchases during the event.
– Use additional discount codes or loyalty “cash” you already have to maximize value.
– Review the sale’s terms and exclusions so you don’t accidentally pay full price.
– If you’re buying gifts, take advantage of holiday packaging or Sephora’s free gift wrapping.
Focus on High-Value Purchases
While it’s tempting to buy lots of inexpensive items, the greatest savings often come from investing in higher-priced pieces during the discount window. Whether it’s a premium skincare device, a luxury fragrance, or a high-end makeup palette, the percent off you receive applies to the full price. For these big purchases, timing them during the Fall Savings Event can make a real difference.
– Target designer skincare systems, fragrance bundles, or high-end tools.
– Buy full-size items instead of travel versions to maximize discount value.
– Consider “splurge” items now that might run full price outside the sale.
– Double-check return policies for higher-ticket purchases.
– Compare Sephora prices with other retailers to confirm you’re getting the best deal.
Shop Online and In-Store
The beauty of the Fall Savings Event is that it applies both online and in-store, giving you flexibility, but each channel has its own advantages. Online shopping gives you access to Sephora’s full inventory and the occasional exclusive discount code. Shopping in-store allows you to receive expert advice and test shades, grab freebies, or use store pickup. For both, you’ll want to act fast once the doors open.
– Set an alert or calendar reminder for your tier’s start date and time.
– Add items to your online cart ahead of time so you’re ready to check out.
– In-store: arrive early on opening day for the best availability.
– Use “Buy Online, Pick Up In Store” to lock in savings and avoid shipping delays.
Stack Discounts and Cashback Opportunities
While Sephora doesn’t allow coupon stacking with its savings events, there are still ways to increase your discount. Shopping through cashback portals, using a rewards credit card, or purchasing discounted Sephora gift cards beforehand can add extra savings. Every little bit counts, and combining these strategies can make your purchase even more rewarding.
– Use cashback or deal sites when shopping online.
– Pay with a rewards credit card for extra points or cashback.
– Check for discounted gift cards from sites like Gift Card Granny before the event.
– Sign up for Sephora emails to catch any additional promos.
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