Black-Owned Clothing Brands You Need to See Right Now

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Thanks to the Black Lives Matter movement, a spotlight is being shone on how pervasive racial inequality is in this country. You may be wondering, “What can I do?” One very direct thing you can do is to support Black-owned businesses. And given that many of us are spending more time than ever at home, we wanted to highlight several Black-owned businesses that make exactly what we need right now: beautiful athleisure, loungewear, and workout apparel!

LOUNGE

LEIMERE

Fashion industry veteran Robert Thompson created LEIMERE to provide quality, ethically-responsible cashmere-infused knitwear delivered directly to consumers. These chic, washable sets and separates are perfect for every day – at home or out. Available at Leimere.com.

Steffany Allen Limited

Steffany Allen has worked in the fashion industry for more than 25 years, styling for the likes of Mercedes Benz Fashion Week and Full Figured Fashion Week.  At Steffany Allen Limited, she creates custom maxi dresses, skirts and kimonos for women of every size. She is dedicated to working with women of all shapes and sizes to develop personal style, exude confidence and ultimately feel comfortable in their own skin through wardrobe and accessories. Available at SteffanyAllen.com.

Dayo Women

Established in 2018 by Yolanda White, Dayo Women is loungewear for modern-day women. This brand delivers comfort, style, and functionality, rooted in the mission of self-love, equality and anti-ageism. The line consists of natural fibers that are soft and luxurious, with features like built-in breast support, high waist structure and adjustable straps. Available at Dayowomen.com.

ATHLEISURE

Paskho

Patrick Robinson is an American designer who has worked with brands including Giorgio Armani, Anne Klein, and most recently Head of Global Design at Gap. The collection consists of sustainable, travel-forward pieces engineered to function for travel, fitness, home, and the outdoors, without compromising on great design. Available at Paskho.com.

ATHLETIC WEAR

8 Figured

8 Figured was founded by DeBlair Tate, an active duty military trainer and former fitness model. The mission is to empower their customers to realize self-worth and self-acceptance by discarding negative self-talk and moving past body preoccupations. Available at 8Figured.com.

EleVen by Venus Williams

The goal of EleVen, a fashion-forward athleticwear brand founded by tennis star Venus Williams, is to inspire their customers to be the best version of themselves and to push the limits of their potential. EleVen is better than a 10! The line consists of active apparel items, such as sun shirts, tennis skorts, leggings, and joggers. Available at EleVenByVenusWilliams.com.

Other fab Black-owned brands to check out:

NaCLO Apparel

DIARRABLU

Tier

PHLEMUNS

Lemlem

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Trae Bodge

Smart Shopping Expert at truetrae.com at TRUETRAE
Trae Bodge is an accomplished lifestyle journalist and TV commentator who has specialized in smart shopping, personal finance, and retail for more than a decade. She has appeared on TV over 1,000 times; including Today Show, GMA3, NBC Nightly News, Inside Edition, and network affiliates nationwide.

She has been named a Top Voice in Retail by LinkedIn, and her expert commentary has appeared in Forbes, USNews.com, Kiplinger, Yahoo Finance, and numerous others.
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Smart Shopping Expert

Trae Bodge is an accomplished lifestyle journalist and TV commentator who has specialized in smart shopping, personal finance, and retail for more than a decade. She has appeared on TV over 1,000 times; including Today Show, GMA3, NBC Nightly News, Inside Edition, and network affiliates nationwide. She has been named a Top Voice in Retail by LinkedIn, and her expert commentary has appeared in Forbes, USNews.com, Kiplinger, Yahoo Finance, and numerous others.

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  1. Brenda j. Reynolds
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