Samantha Ettus

Beauty Secrets: Samantha Ettus

posted in: Beauty Secrets

Beauty Secrets: Samantha Ettus

This week’s muse is Samantha Ettus. Sam is a work/life expert whose goal is to find the spark within each one of us and turn it into a fire. She is a best-selling author of four books, a contributor to Forbes, a sought after keynote speaker, a Harvard MBA and host of a nationally syndicated call-in radio show. Sam’s latest book, The Pie Life: A Guilt-Free Recipe for Success and Satisfaction, was recently released to great fanfare. Sam and I met in the green room of the syndicated lifestyle show, Security Brief TV and have since become friends. I checked in with Sam to learn about her beauty routine.

Here are Sam’s beauty secrets:

  1. “I am obsessed with water, and I never leave home without water in my bag and can’t go to sleep without water by my side. I think of it as the solution to every problem. My kids make fun of me because if they complain of a headache, a tummy ache or any ache at all, I give them water.
  2. My mom wore almost no makeup with the exception of lipstick. That’s probably why I think of myself as a late bloomer when it comes to makeup.
    I have a few beauty staples I rely on:



chantecaille vital essence

Follow Sam!


Twitter: @SamanthaEttus

Instagram: @SamanthaEttus


Follow Trae Bodge:

Smart Shopping Expert

Trae Bodge is an accomplished lifestyle journalist and TV commentator who has specialized in smart shopping, personal finance, and retail for more than a decade. She has appeared on TV over 1,000 times; including Today Show, GMA3, NBC Nightly News, Inside Edition, and network affiliates nationwide. She has been named a Top Voice in Retail by LinkedIn, and her expert commentary has appeared in Forbes,, Kiplinger, Yahoo Finance, and numerous others.